Annual BankMobilist College program launched By BankMobile to empower students

BankMobile believes in empowering the general public by making banking more affordable and effortless. It is a division of Customer Bank, America’s largest mobile-first bank with a mission to financially empower people. It recently launched the second annual BankMobilist College Program and started accepting applications from the 2016-2017 school year.

BankMobile wants college students across the country to be the part of #BankForLife. The main motto of BankMobile is to make banking experience more easy and delightful. BankMobilist program is looking for student ambassadors who can take the initiative to spread a word about digital banking. The campaigning can take place on various platforms such as social media, conventional marketing, word of mouth, etc. It is also looking forward to organizing events for promoting BankMobile’s financial education program and opening BankMobile accounts.

Bhanu Choudhrie

“Our inaugural BankMobilist program last year proved to be a success and we are excited to begin accepting applications for the coming school year,” said Luvleen Sidhu, Co-Founder and Chief Strategy Officer at BankMobile. “Our college brand ambassadors not only have the opportunity to gain real-world marketing, strategy and entrepreneurial experience but also positively impact others by helping them build a strong financial foundation through education.”

BankMobilist works on the following principles:

• Finding out students who can create influence on the campus
• Training those students who are interested in building marketing strategies and looking forward to challenging themselves
• Encouraging students who believe in the ideology of BankMobile

If the selected college students are able to do well and achieve their milestones, they will be awarded bonuses for their work. Ambassadors, who are able to perform really well will be given training in the New York headquarters.

BankMobile is a branch of Customers Bank which has renowned personalities like Bhanu Choudhrie, founder of London-based C&C Alpha Group, among its board of members.


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