Entrepreneurship is all about setting a high benchmark for yourself and your brand. As an entrepreneur it becomes your responsibility to keep surprising your audience with new and amazing products. Jay and Luvheen Sidhu, a father-daughter duo, completely realises this. BankMobile is one such mobile application that has revolutionized the banking sector. This application has reached more than 2 million customers till date.
The father-daughter duo also released a book recently titled Why Can’t Banks Be as Easy as Uber?: BankMobile and The Real Future of Banking,’. This book explains how BankMobile can fix the loopholes of traditional banking system. It reached the number 1 international bestseller within few hours of its release on Amazon stores across USA, Australia, and Germany. The author duo was also ranked among Amazon’s top 100 author list in the category of business and money. Luvleen Sidhu was also counted among top 10 “Innovators to watch” by Bank innovation.
The icing to the cake was that the executive team of BankMobile also earned laurels for successfully organizing Investors day at Harvard Club in New York.
“What a compelling book! The banking revolution that the Sidhus are proposing is sure to make banking easier — and you happier.” Is the review given by Tal Ben-Shahar, Ph.D., New York Times Bestselling Author of Happier.
“…BankMobile offered a mobile banking app that provided basic bank accounts for real people: Checking, Savings, Personal Loan and financial education. The whole banking experience from opening an account to setting up bill pay can be done with the app. The technology they put together with their partners is far superior to that of biggest five banks in the U.S. As I write this in June 2016, my view has not changed, and the app has only improved to include more than basic banking. They now provide an easy to use advanced money management platform which gives the BankMobile customer the tools to manage and improve their financial lives. The story behind the creation of BankMobile is fascinating. It details how the banking system, in general, is broken and why the US needs bank services that are truly customer focused.” – David Gerbino, FinTech, Bank and Data-Driven Marketing Consultant, DMG Consulting.
Money generated from the sales of the book will be used to promote financial literacy among student communities and entrepreneurs.
Purchase ‘Why Can’t Banks Be as Easy as Uber?’ on Amazon via BankLikeUber.com.
BankMobile is a division of Customers Bank which has renowned personalities like Bhanu Choudhrie among the board of directors.