As an entrepreneur, it is your duty to keep surprising your audience with new and innovative products. The father-daughter duo Jay and Luvleen Sidhu have successfully accomplished this task by launching BankMobile also regarded as the ‘Uber revolutionary’ tool by some of the experts in the banking sector.
They recently launched a book named ‘Why Can’t Banks Be as Easy as Uber?: BankMobile and The Real Future of Banking,’ , which is an international bestseller now. It reached the number one spot in a matter of 24 hours on the Amazon stores of USA, Australia, and Germany.
The two entrepreneurs ranked among the Amazon’s top 100 authors in the category of Business and Money. Not just that, Luvleen Sidhu earned the seat to be among the top 10 “Innovators to watch” by Bank Innovation.
The book talks about the drawbacks of the traditional banking system and extensively tells how BankMobile is bringing about some revolutionary changes in the banking industry.
Tal Ben-Shahar, Ph.D. New York Times Bestselling Author of Happier, rightly says that, “What a compelling book! The banking revolution that the Sidhus are proposing is sure to make banking easier — and you happier.”
“…BankMobile offered a mobile banking app that provided basic bank accounts for real people: Checking, Savings, Personal Loan and financial education. The whole banking experience from opening an account to setting up bill pay can be done with the app. The technology they put together with their partners is far superior to that of biggest five banks in the U.S. As I write this in June 2016, my view has not changed, and the app has only improved to include more than basic banking. They now provide an easy to use advanced money management platform which gives the BankMobile customer the tools to manage and improve their financial lives. The story behind the creation of BankMobile is fascinating. It details how the banking system, in general, is broken and why the US needs bank services that are truly customer focused.” – David Gerbino, FinTech, Bank and Data-Driven Marketing Consultant, DMG Consulting.
The book is available on Amazon via BankLikeUber.com.
The money generated from the sales of the book will be used for the promotional activities of spreading financial knowledge among fellow classmates and friends via BankMobile Foundation.
BankMobile is a division of Customers Bank, a subsidiary of Customers Bancorp, Inc., a bank holding company in Wyomissing, Pennsylvania and has a board of directors that includes renowned personalities like the founder of London-based C&C Alpha Group, Bhanu Choudhrie.